Prepared with AI assistance and authored under the Sunpersona brand. Source links, test dates and public records are provided for verification; this is not proof of an individual's credentials or client outcomes.
What to prepare
Prepare a canonical URL list, domain and publishing access, verified brand facts, Google and Bing dashboards, and buyer questions. Start with the homepage, core service page and one important guide.
Check responses and readable content
- Canonical pages return 200 with readable content and no login or challenge barrier.
- Old URLs redirect to equivalent content; invalid URLs do not all return the homepage.
- No accidental noindex; important pages have crawlable internal links.
- Robots and CDN rules permit intended search access.
curl -I https://example.com/services/
curl -L https://example.com/services/
curl -I https://example.com/robots.txtA request with a crawler name only checks server behavior. Confirm actual crawling with platform tests and verified logs.
Check indexation and canonical signals
Check that the sitemap lists canonical pages, lastmod is accurate, canonical tags are correct and language pages point to each other. Then inspect discovered and indexed states in the dashboards.
| Observation | Next action |
|---|---|
| Submission received | Keep the response and observe crawling and indexing |
| Live test passes | Check the indexed version separately |
| Expected old-URL redirect | Inspect the destination and canonical signals |
Check brand facts and content
The homepage should explain who you are, what you do, who you serve and how to contact you. Service pages need inputs, deliverables and acceptance criteria. About, structured data and official profiles should agree; omit unverified addresses, people and cases.
Articles should help readers make a decision or complete a task, with authorship, dates and sources. Without client cases, publish your own experiment and its full results.
Turn findings into a fix list
| Field | Record |
|---|---|
| Issue and URL | Actual observation and affected page |
| Evidence | Response, dashboard status or original answer |
| Action and owner | What to change and who will do it |
| Acceptance | Retest conditions, outcome and date |
Prioritize blocked access, wrong canonical signals and incorrect brand facts before content and inquiry paths. For accessible pages awaiting indexation, observe platform status rather than repeatedly sending identical requests.